Paper Rocket

Paper Rocket · Wānaka, NZ

Practical tech help for small to medium businesses that need things to work properly.

I help businesses sort out the digital side. Systems, support, AI, automation, websites, CRM, cloud, and the bits in between.

Less mess. Better tools. Systems that actually help.

The starting point

Most businesses don't need more software. They need help making sense of what they've already got.

A stack of tools, logins, spreadsheets, forms, CRMs and half-finished ideas. Some works. Some sort of works. Some is quietly wasting time every week.

I help you step back, work out what's actually going on, and fix the parts that matter. Starts with the problem, not the tool.

What I mean

Most providers only look at one piece. Your business doesn't work in separate boxes. I look at the whole thing.

Who it's for

I'd rather be useful than impressive.

One person across the digital side. The mix is the point.

  • 01Good fit

    Outgrown the old way of doing it.

    Owner-led businesses, service businesses, growing teams. Anywhere with real operational complexity and no one looking at the whole picture.

  • 02No internal lead

    No in-house tech person.

    Too many disconnected tools. Want practical AI advice. Need someone who can talk normally and still go deep. One place to send the weird tech problems.

Probably not

Where I'm not the right fit.

After the cheapest possible website. Want a big agency team. AI for the sake of AI. A strategy deck with no actual work. I'd rather be useful than impressive.