Paper Rocket · Wānaka, NZ
Practical tech help for small to medium businesses that need things to work properly.
I help businesses sort out the digital side. Systems, support, AI, automation, websites, CRM, cloud, and the bits in between.
Less mess. Better tools. Systems that actually help.
- 01
Sorting out the digital side?
Six things I help with, and three ways to work together.
See services →
- 02
Curious how I actually work?
The simple way to get started. Come with what you've got.
See how it works →
- 03
Want to see what I've done?
Recent client work. Each one started with a phone call and a problem.
See recent work →
Most businesses don't need more software. They need help making sense of what they've already got.
A stack of tools, logins, spreadsheets, forms, CRMs and half-finished ideas. Some works. Some sort of works. Some is quietly wasting time every week.
I help you step back, work out what's actually going on, and fix the parts that matter. Starts with the problem, not the tool.
One person across the digital side.
Most providers only look at one piece. Your business doesn't work in separate boxes — the pieces are connected, so the advice should be too.
- 01
Technical advice and second opinions
Straight answers before you spend money on the wrong thing.
Read more - 02
Systems and operations
Fixing the tools and processes your business runs on every day.
Read more - 03
Business tech support and admin
Practical support for the bits that need managing properly.
Read more - 04
AI and automation
AI where it actually helps. Nowhere else.
Read more - 05
Websites and customer-facing tools
Customer-facing builds, from brand sites to custom web and mobile apps.
Read more - 06
Internal tools and custom builds
Bespoke systems built for how your business actually works.
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What I mean
Most providers only look at one piece. Your business doesn't work in separate boxes. I look at the whole thing.
I'd rather be useful than impressive.
One person across the digital side. The mix is the point.
- 01Good fit
Outgrown the old way of doing it.
Owner-led businesses, service businesses, growing teams. Anywhere with real operational complexity and no one looking at the whole picture.
- 02No internal lead
No in-house tech person.
Too many disconnected tools. Want practical AI advice. Need someone who can talk normally and still go deep. One place to send the weird tech problems.
Probably not
Where I'm not the right fit.
After the cheapest possible website. Want a big agency team. AI for the sake of AI. A strategy deck with no actual work. I'd rather be useful than impressive.